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- Here's why you can't convince customers to buy
Here's why you can't convince customers to buy
About 76% of businesses don't care about what kind of copy they push out.
When I say copy, I'm talking about how you talk to potential clients using social media platforms like Instagram, Facebook, and WhatsApp.
This is specifically for those that run retail businesses and their main platform for running ads is WhatsApp through the use of WhatsApp Tv's.
As a business owner in 2023, you have to be techy up to a point before you can get in front of an audience and actually get them to buy.
When you create an ad, the first few seconds that a customer lands their eyeballs on your content, they should want to know more about that particular piece of content and eventually, you.
According to some estimates, the average person sees between 4000 to 10k ads per day.
Just imagine fighting for attention with 10000 other ads. So if you just wake up one morning and put something together and post it, the chances of it catching the customer's attention are pretty small.
But getting a client to buy doesn't need to be hard.
If you can let them know why you're the best person to buy from and build trust between you and them at the same time, then you're set for getting clients.
Now before you get clients, you need to know what type of client you want to target.
You need to understand who you're writing to in order to communicate effectively.
The way you talk to your kid or junior about business is different from the way you would with a business owner. So get clear on who you want to target.
Now that you're clear on who you want to target, you should try and understand their needs and wants, what motivates them to buy?
This is important because selling has shifted from logical to psychological connections.
In the past, salespeople used to focus solely on presenting the features and benefits of a product or service to their potential customers.
However, nowadays, successful salespeople understand that building a psychological connection with their customers is equally important. For instance, a salesperson might begin a conversation by asking the customer about their personal interests or needs, and then tailor their pitch to align with those interests or needs.
By doing so, the salesperson is able to establish a deeper level of trust and rapport with the customer, which can ultimately lead to a successful sale.
Copywriting is a crucial skill for business owners to have.
If you haven't mastered copywriting, you're leaving a lot of money on the table.
In today's market, customers are bombarded with messages from all directions, and it's becoming increasingly difficult to cut through the noise. That's where copywriting comes in. By crafting messages that resonate with your target audience, you can capture their attention and inspire them to take action.
Now, I know what you might be thinking: "But I don't have the time or resources to become a copywriting expert." Well, that's where AI comes in. With the help of AI-powered tools, you can create a high-quality copy in a fraction of the time it would take to do it manually.
But here's the thing: not all AI tools are created equal.
That's why Ladies and Gentlemen, we wrote The Human's Cheat Sheet to Talking to Machine.

The Human’s Cheat Sheet to Talking to Machines
It's a comprehensive 18-page guide that will teach you how to use AI to supercharge your copywriting efforts. In this guide, you'll learn how to:
Craft clear and concise prompts that AI can understand
Use keywords and phrases to GUIDE AI's responses
Ask FOLLOW-UP QUESTIONS to get more DETAILED ANSWERS
So if you're tired of missing out on potential clients and want to take your business to the next level, grab my AI copywriting guide today. Trust me, your bottom line will thank you!
The Cheat Sheet is an 18-page pdf document and is available for the low price of just 3000FCFA.
I'm offering it at this price because I truly believe that every business owner deserves to have access to the knowledge and skills they need to succeed in today's market.
Don't miss out on this opportunity to take your business to the next level.
Order my AI copywriting guide today by clicking here and start creating messages that resonate with your target audience and drive results!
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